In the ever-evolving landscape of social media marketing, Twitter remains a powerhouse platform, especially in markets like Saudi Arabia. As of May 2025, savvy brands and advertisers in the United States are increasingly eyeing Saudi Arabia’s Twitter scene to tap into the rapidly growing digital audience. But to succeed, you need to work with the right influencers—those who command credibility, engagement, and relevance. This guide dives deep into the top 10 Twitter influencers in Saudi Arabia you should consider for collaboration. Whether you’re a brand looking to expand your reach or a marketing pro hunting for fresh talent, this list will give you the real deal.
📢 Why Twitter Influencers Matter in Saudi Arabia
Twitter is wildly popular in Saudi Arabia, with millions of active users engaging daily. It’s the go-to platform for news, entertainment, and even shopping trends. For brands, collaborating with local influencers on Twitter isn’t just about boosting visibility; it’s about building trust and authenticity. These influencers have their finger on the pulse of local culture, politics, and lifestyle, making them perfect partners to craft campaigns that resonate.
In the US, we often overlook Twitter’s power compared to Instagram or TikTok, but in Saudi Arabia, it’s a different game. Influencers here can sway opinions quickly, especially in sectors like tech, fashion, food, and entertainment. Plus, local payment methods like Mada cards and Saudi Riyals (SAR) make transactions seamless, ensuring smooth collaboration.
💡 Top 10 Twitter Influencers in Saudi Arabia for 2025
1. @SaudiVibe
A leading lifestyle influencer, @SaudiVibe covers everything from fashion to tech gadgets. With over 2 million followers, they’re a go-to for brands targeting young, urban Saudis. Their engaging content often features local brands like Jarir Bookstore or Saudi Airlines, making them ideal for collaboration.
2. @RiyadhInsider
Focused on city life, @RiyadhInsider offers insights into Riyadh’s latest events, restaurants, and cultural happenings. If you’re looking to promote hospitality or event brands, this influencer’s voice is gold.
3. @TechSaud
Tech and gaming are huge in Saudi Arabia, and @TechSaud dominates the space. With a dedicated following of tech enthusiasts, he’s perfect for tech brands, e-commerce platforms, or digital services.
4. @FashionKSA
Fashion is a massive industry in Saudi Arabia, with a blend of modern and traditional styles. @FashionKSA collaborates frequently with local designers and brands like Ounass. They’re a must-have for fashion and beauty campaigns.
5. @KSAFoodies
Food lovers unite! @KSAFoodies shares reviews of local restaurants, street food, and culinary trends. Partnering with them can help brands enter the vibrant F&B scene in Saudi Arabia.
6. @QatarToKSA
While primarily focused on regional geopolitics, this influencer has a wide audience interested in cross-country culture and business, making them a strategic partner for B2B services or regional brands.
7. @MuslimTravelKSA
Travel and religious tourism are booming sectors. This influencer specializes in pilgrimage and religious travel, ideal for tourism boards or travel agencies wanting to reach devout travelers.
8. @ArabianMusic
Covering Saudi Arabia’s music scene, this influencer promotes local artists and concerts. Brands in entertainment or lifestyle sectors should consider collaborations here.
9. @SaudiMomsHub
Parenting and family content is booming. @SaudiMomsHub reaches a dedicated niche of young parents, perfect for baby products, education, or family-friendly services.
10. @EcoKSA
With growing environmental awareness, @EcoKSA champions sustainability initiatives. Collaborating with eco-conscious influencers can boost your brand’s green credentials.
❗ How to Approach and Collaborate with Saudi Influencers
Reaching out to Saudi Twitter influencers requires understanding local customs. Use direct messages or emails, ideally in English or Arabic. Be transparent about your campaign goals and budget. Payment methods are straightforward—most influencers accept bank transfers, PayPal, or local Saudi payment options like Mada cards.
Pricing varies based on follower count, engagement, and niche. Expect to pay anywhere from $500 to $5,000 per sponsored tweet for mid-tier influencers. Always clarify content rights and deliverables upfront to avoid misunderstandings.
📈 Collaboration Tips for US Brands in Saudi Arabia
- Localize Content: Make sure your messaging respects Saudi culture, language nuances, and religious sensitivities.
- Leverage Hashtags: Use local trending hashtags to amplify reach.
- Offer Value: Give influencers creative freedom to make content authentic.
- Monitor Engagement: Track likes, shares, and comments to gauge campaign success.
- Payment & Contracts: Use clear contracts and local payment methods to ensure smooth transactions.
People Also Ask
What are the benefits of collaborating with Saudi Twitter influencers?
Partnering with Saudi Twitter influencers helps brands tap into a highly engaged, culturally relevant audience. It boosts credibility, increases brand awareness, and drives conversions in a short span.
How do I find the right influencer in Saudi Arabia?
Start with niche research: look for influencers with high engagement rates, authentic content, and a follower base aligned with your target market. Platforms like BaoLiba can help you connect with vetted local influencers.
Is Twitter still effective for marketing in Saudi Arabia?
Absolutely. Despite new platforms emerging, Twitter remains a vital channel, especially for real-time updates, trending topics, and influencer collaborations in Saudi Arabia.
📊 Data Insights
According to recent data, over 60% of Saudi social media users follow local influencers regularly. Engagement rates on Twitter in Saudi Arabia are among the highest in the region, making it a fertile ground for influencer marketing.
❗ Risks and Things to Watch Out For
- Cultural Sensitivity: Always respect local customs—avoid controversial topics.
- Fake Followers: Vet influencers thoroughly to ensure genuine engagement.
- Legal Compliance: Follow Saudi advertising laws, especially regarding sponsored content disclosures.
- Payment Scams: Use trusted platforms or escrow services, especially when dealing with new contacts.
Final Thoughts
Collaborating with top Twitter influencers in Saudi Arabia is a proven way for US brands to penetrate the Middle Eastern market with authenticity and impact. The key is to pick the right influencers, understand local nuances, and run campaigns that feel natural. As of May 2025, those who master this game will enjoy a competitive edge.
BaoLiba will continue updating the latest United States social media marketing trends, so stay tuned and follow us for more insider tips!
