If you’re a US-based advertiser or content creator looking to tap into the vibrant UAE market, Snapchat influencers are your golden ticket. The United Arab Emirates is a hotspot for digital innovation and one of the most active Snapchat user bases worldwide. As of May 2025, Snapchat remains a powerhouse platform for reaching younger, tech-savvy audiences in the UAE, making it a prime channel for influencer marketing.
This guide breaks down the top 10 Snapchat influencers in the United Arab Emirates you should seriously consider for collaboration. Plus, we’ll cover how US brands can navigate local payment methods, legal nuances, and cultural touchpoints to get the most bang for their buck.
📢 Why Snapchat and the UAE Are a Match Made in Marketing Heaven
Snapchat in the UAE isn’t just about fun filters and stories; it’s a full-blown content ecosystem. With over 80% of UAE’s youth active on Snapchat, the platform is a prime real estate for brands wanting to build authentic connections. Unlike Instagram or TikTok, Snapchat offers a more personal, less polished vibe — perfect for real-time promos and behind-the-scenes content.
US advertisers can easily integrate Snapchat campaigns targeting UAE audiences, using tools like Snap Ads Manager. Payment-wise, expect to deal with US Dollars (USD), but many agencies or influencers accept payments via PayPal or wire transfer in AED (United Arab Emirates Dirham) depending on the deal.
💡 Meet the Top 10 Snapchat Influencers in United Arab Emirates
Here’s the real meat — the Top10 Snapchat influencers dominating the UAE scene right now. These creators blend glam, lifestyle, tech, and culture, making them perfect partners for brands wanting authentic engagement.
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Taim AlFalasi – Dubbed the Snapchat King of UAE, Taim’s lifestyle and travel snaps attract millions daily. His collaborations with brands like Emirates Airlines showcase his reach.
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Noor Stars Middle East – Known for relatable content and comedy, Noor has a massive following that bridges Arabic and English-speaking audiences.
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Faisal Al Basri – Tech and gadget reviews with a local twist. Perfect for US tech brands eyeing the Gulf market.
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Dana Al Tuwarish – Fashion influencer who mixes traditional Emirati styles with modern trends. A go-to for apparel and beauty brands.
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Yousef Al Otaiba – Foodie and cafe explorer. He’s the guy US F&B brands want for authentic UAE taste testing.
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Layla Al Marzouqi – Fitness and wellness guru with a loyal community focused on healthy living in the Emirates.
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Omar Al Hammadi – Travel and adventure storyteller, excellent for tourism boards and outdoor brands.
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Sara Al Farsi – Beauty and skincare specialist with strong engagement among young UAE women.
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Majid Al Mansoori – Comedy and meme creator, great for brands targeting Gen Z and millennial demographics.
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Huda Al Nuaimi – Lifestyle vlogger covering everything from luxury cars to daily life hacks.
📊 How US Advertisers Can Nail Influencer Collaboration in UAE via Snapchat
Collaborating with UAE influencers isn’t just “pay and post.” Here’s what you gotta know from a US advertiser’s perspective:
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Contracts & Legal: The UAE has strict advertising regulations, especially on health, finance, and adult products. Work with local legal advisors to draft influencer contracts compliant with UAE law.
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Payment Methods: While USD is the default for US companies, many influencers prefer payments in AED through PayPal, bank transfers, or even platforms like Payoneer. Be clear upfront.
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Content Localization: English works well in UAE, but sprinkling Arabic phrases or cultural references can boost authenticity. Influencers often handle this naturally.
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Platform Tools: Use Snapchat’s Geo-targeting features to laser-focus your campaign on UAE cities like Dubai, Abu Dhabi, and Sharjah for max ROI.
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Measurement: Track KPIs like Snap Views, Swipe Ups, and story engagement rather than just follower count. Snapchat’s ephemeral content demands real-time analytics.
❗ People Also Ask
Who are the most popular Snapchat influencers in the United Arab Emirates?
The top Snapchat influencers include Taim AlFalasi, Noor Stars Middle East, and Dana Al Tuwarish. These creators have millions of followers and specialize in lifestyle, fashion, and tech content tailored to the UAE audience.
How do US brands collaborate with Snapchat influencers in the UAE?
US brands usually work through influencer marketing agencies or directly via social media managers. Agreements cover content deliverables, payment in USD or AED, and compliance with UAE advertising laws. Snapchat’s ad platform also supports targeted campaigns.
What payment methods are preferred for influencer collaborations in the UAE?
Popular payment methods include PayPal, wire transfers, and Payoneer. While contracts may be in USD, many influencers ask for AED payments for convenience. It’s best to clarify payment terms early.
📢 Final Thoughts
Snapchat influencers in the United Arab Emirates offer a killer opportunity for US advertisers wanting authentic, localized reach in one of the Gulf’s hottest digital markets. As of May 2025, the platform’s unique format and engaged user base make it a standout for influencer collaboration.
Remember, success here means respecting local culture, legal standards, and payment preferences while leveraging Snapchat’s real-time engagement tools. Keep your eyes on the right creators — like the Top10 listed above — and you’ll build campaigns that don’t just talk, but convert.
BaoLiba will keep updating the latest US and UAE influencer marketing trends, so stick with us for fresh intel and pro tips.
