In the fast-paced world of digital marketing, especially when it comes to cross-border campaigns, knowing who to team up with is half the battle won. If you’re eyeing Thailand’s booming market via LinkedIn, then you better get familiar with the top influencers there. As of May 2025, Thailand’s social media scene is hotter than ever, with LinkedIn becoming a go-to platform for B2B connections, corporate branding, and professional networking.
Collaborating with influential Thai voices on LinkedIn isn’t just about throwing money at a celebrity; it’s about strategic alignment, understanding local culture, and leveraging the right communication channels. For brands and agencies based in the United States, tapping into Thailand’s top 10 LinkedIn influencers can be a game-changer—especially when you’re looking for authentic reach, quality engagement, and long-term partnerships.
Let’s dig into the top players you should consider for collaboration, what makes them stand out, and how to get your campaign rolling smoothly in Thailand.
📢 Why Collaborate with Thai Influencers on LinkedIn?
Thailand’s professional scene is evolving rapidly. Local businesses, multinationals, and startups increasingly rely on LinkedIn to connect with a global audience. Partnering with Thai influencers allows you to tap into their trust and credibility, which is vital in a market where relationship-building is key.
Plus, Thai influencers have mastered the art of blending professionalism with local flavor—making your message resonate more naturally. With the right influencer, you get access to their network, authentic content, and a better chance to stand out amidst the noise.
For US brands, understanding the local culture and social media behavior is crucial. Thai influencers often communicate in a friendly, respectful tone, which aligns well with Thai cultural norms. Moreover, payment methods like bank transfers, PayPal, and local e-wallets such as TrueMoney or LINE Pay make collaborations smoother.
🌟 Top 10 LinkedIn Influencers in Thailand for Collaboration
1. Somsak Poompanmoung
A seasoned entrepreneur and business coach, Somsak has a massive following among Thai corporate leaders. His content on leadership and innovation attracts a professional audience eager for growth insights.
2. Nattawut Suwanban
As a tech startup advocate, Nattawut shares valuable insights on digital transformation and startup culture in Thailand. Collaborating with him can boost brand awareness among tech-savvy Thai professionals.
3. Kanchana Sittiprapa
A well-known HR expert, Kanchana’s posts about talent development and workplace culture are highly engaging. Her influence extends to HR managers and decision-makers.
4. Vichai Suksri
A finance and investment guru, Vichai’s LinkedIn is perfect for brands targeting financial services or investment platforms in Thailand.
5. Ananda Mahidol
A rising star in the sustainable business space, Ananda’s advocacy for green initiatives attracts environmentally conscious consumers and corporate clients alike.
6. Pakorn Srisuk
A marketing strategist, Pakorn’s proven track record with digital campaigns makes him a valuable collaborator for brands wanting to leverage LinkedIn’s B2B potential.
7. Chanya Kittikhun
A female leader in e-commerce, Chanya’s content appeals to young professionals and entrepreneurs looking to expand their digital footprint.
8. Sittichai Thongtan
An expert in industrial and manufacturing sectors, Sittichai’s insights help brands penetrate Thailand’s B2B markets effectively.
9. Wipawee Kongsuwan
A legal and compliance specialist, Wipawee’s influence is essential if your campaign involves regulatory or legal messaging.
10. The Thai Chamber of Commerce
While not an individual, this organization’s LinkedIn page is a hub for business updates, networking events, and partnership opportunities with key industry players.
💡 How to Approach and Collaborate Effectively
- Research thoroughly: Understand each influencer’s niche, audience, and tone. Tailor your pitch accordingly.
- Offer value: Thai professionals appreciate genuine partnerships over transactional deals. Provide content ideas that align with their brand.
- Choose the right payment methods: Local bank transfers, PayPal, or LINE Pay are common. Clarify payment terms upfront.
- Leverage local holidays and events: Tapping into Thai New Year (Songkran) or Loy Krathong can boost campaign relevance.
- Respect cultural nuances: Use polite language and show understanding of local customs.
📈 Data and Trends in Thailand’s LinkedIn Scene
In 2025, the Thai market shows a 20% year-over-year growth in LinkedIn engagement, especially among professionals aged 25-40. Brands investing in influencer collaborations see higher ROI when they combine local influencer marketing with targeted paid ads in Thai Baht (THB).
Most successful US brands are now integrating LinkedIn influencer campaigns with native content, including articles, videos, and live sessions. Platforms like Facebook and TikTok still dominate, but LinkedIn’s B2B focus makes it ideal for building professional credibility in the region.
❗ Risks and Things to Watch Out For
- Fake followers: Always verify influencer metrics. Use tools like Social Blade or Phlanx for authenticity checks.
- Cultural missteps: Avoid content that might offend local norms. Consult local experts if needed.
- Payment issues: Stick to trusted payment channels to avoid scams.
- Legal compliance: Ensure your campaign adheres to Thai advertising laws and data privacy regulations.
People Also Ask
What are the best ways to find LinkedIn influencers in Thailand?
Use LinkedIn’s search filters, join local business groups, and leverage platforms like BaoLiba for curated influencer lists. Also, attend regional webinars and networking events to spot rising stars.
How much does it cost to collaborate with Thai LinkedIn influencers?
Costs vary based on follower count, engagement rate, and campaign scope. Micro-influencers (under 10k followers) might charge $100-$500 per post, while top-tier influencers can demand $1,000+ for a single collaboration.
Can US brands successfully run LinkedIn influencer campaigns in Thailand?
Absolutely. The key is local understanding, cultural sensitivity, and choosing the right influencer who aligns with your brand values. With proper planning, US brands can create impactful campaigns that resonate well locally.
Conclusion
Partnering with Thailand’s top LinkedIn influencers is a smart move for US brands looking to expand their reach in Southeast Asia. By understanding local influencer landscapes, communication styles, and payment preferences, you can craft campaigns that hit the mark.
Remember, the Thai market values authenticity, respect, and long-term relationships—so choose your influencers wisely and build genuine collaboration.
As of May 2025, LinkedIn remains a goldmine for B2B opportunities in Thailand, and the right influencer partnership can unlock doors you never thought possible.
BaoLiba will continue updating United States influencer marketing trends—stay tuned and follow us for the latest insights!
