If you’re an advertiser or a brand looking to crack the Denmark market through LinkedIn, you need to work with the right influencers. As of April 2025, Denmark’s B2B scene on LinkedIn is booming, and collaborating with local influencers can give your brand a serious boost. But who are the top players you should be eyeing? Let’s break down the top 10 LinkedIn influencers in Denmark and how you can partner with them effectively.
📢 Why Collaborate with Danish LinkedIn Influencers?
Denmark’s professional scene is tight-knit, and LinkedIn is the go-to platform for B2B marketing, recruitment, and thought leadership. Local influencers have built trust with their followers—often decision-makers, entrepreneurs, and industry experts—making them ideal partners for brands aiming to expand in the region. Plus, Danish influencers tend to have a more authentic voice, which resonates well with their audience, increasing engagement and conversion rates.
🔥 Top 10 LinkedIn Influencers in Denmark for Collaboration
Here’s a curated list of Denmark’s top LinkedIn influencers that you should consider partnering with:
1. Marie K. Andersen – The HR Guru
Marie is a well-known HR strategist, with a following of over 150,000 professionals. Her posts about workplace culture, talent acquisition, and leadership attract HR managers and C-level executives. Collaborating with Marie can help your employer branding efforts or HR tech solutions reach the right audience.
2. Jens Sørensen – Tech Innovator
Jens is a serial entrepreneur and tech thought leader. He shares insights on digital transformation, AI, and startups. Partnering with Jens can boost your brand’s credibility in the tech sector, especially if you’re launching new SaaS products or AI-powered tools.
3. Louise Madsen – Sustainability Advocate
Louise champions green business practices and corporate sustainability. With over 100,000 followers, she’s a perfect match for brands that focus on eco-friendly products, renewable energy, or CSR initiatives.
4. Peter Hansen – Financial Expert
Peter provides insights on Denmark’s economy, fintech, and investment. His audience mainly comprises financial professionals and investors, making him ideal for collaboration on fintech apps, investment platforms, or financial consulting services.
5. Anna Pedersen – Leadership Coach
Anna’s content revolves around leadership development, team building, and personal growth. She’s trusted by many Danish SMEs and multinational companies operating locally.
6. Mikkel Nielsen – SaaS Specialist
Mikkel is known for his expertise in cloud solutions and SaaS marketing strategies. Partnering with him helps SaaS companies generate leads and establish thought leadership in Denmark’s fast-growing cloud market.
7. Sarah Jensen – Digital Marketing Strategist
Sarah’s posts about content marketing, SEO, and social media strategies are followed by marketing managers across Denmark. She’s an excellent partner for digital marketing campaigns or training programs.
8. Henrik Larsen – Startup Mentor
Henrik mentors Danish startups and shares practical advice on fundraising, scaling, and product-market fit. Collaborating with him can position your startup or VC firm as a leader in Denmark’s startup scene.
9. Katrine Holm – Legal & Compliance Expert
Katrine provides updates on Danish and EU regulations affecting businesses. She’s a trusted voice for companies navigating legal compliance, especially in data privacy and corporate law.
10. Thomas R. Olsen – Logistics & Supply Chain Pro
Thomas offers insights into supply chain management, logistics innovation, and e-commerce trends in Denmark. Partnering with him can help logistics providers or e-commerce brands extend their reach.
💡 How to Approach Collaboration with Danish Influencers
When reaching out, be clear about your goals—whether it’s brand awareness, lead generation, or product launches. Danish influencers appreciate transparency and professionalism. Offer them value, like exclusive access, sponsorships, or co-creating content that aligns with their niche.
Payment methods are straightforward: bank transfers, PayPal, or direct invoicing work smoothly. Keep in mind, the Danish market is quite legal and data-sensitive, so ensure your collaboration complies with GDPR and other local regulations.
📊 Data Insights and Trends
According to the latest data, Danish professionals increasingly prefer LinkedIn for B2B content, with engagement rates up by 20% over the past year. Influencer marketing here is less about quick wins and more about long-term partnerships. Brands that build authentic relationships with Danish influencers tend to see higher ROI within 3-6 months.
❗ Risks & Things to Watch Out For
Not every influencer is a good fit. Watch out for fake followers or engagement, which can be common. Always vet their audience and past collaborations. Also, ensure your contract clearly states deliverables, timelines, and payment terms to avoid misunderstandings.
People Also Ask
What are the best ways to find Danish LinkedIn influencers?
Use tools like LinkedIn’s search filters, industry-specific hashtags, and influencer marketing platforms like BaoLiba. Also, monitor industry leaders and see who they follow or engage with.
How much does it cost to collaborate with Danish LinkedIn influencers?
Pricing varies based on follower count, engagement rate, and content type. Micro-influencers (under 50k followers) might charge around $500-$2000 per post, while top-tier influencers can go upwards of $10,000.
Can brands from the US collaborate with Danish influencers?
Absolutely. Many Danish influencers are open to international collaborations, especially if your brand has a clear value proposition and can offer attractive compensation.
Final Thoughts
As of April 2025, Denmark’s LinkedIn scene is ripe for collaboration with the right influencers. Whether you’re targeting tech, sustainability, finance, or startups, these top 10 influencers can help you unlock the Danish market faster. Remember, authenticity and compliance are key—build real relationships, and your brand will gain trust and visibility.
BaoLiba will continue updating United States influencer marketing trends. Stay tuned and follow us for the latest insights!
